B2LS Business Consulting
Management consulting for the region's family groups and industrial companies. Since 1999.
Strategy, gap assessment, Lean and Six Sigma, business planning and partnership deals for more than 200 companies in 17 countries. Headquartered in Dubai, with offices in Riyadh (as HOPE Consulting) and Cairo.
- Companies Across Multiple Industries
- 200+
- Countries of Active Engagement
- 17+
- Years of Proven Expertise
- 25+
- Offices in the UAE, KSA and Egypt
- 3
Trusted by more than 200 companies.
A selection from multinationals, regional groups and family businesses we have served.
See all clients
What we do.
Seven practices, each delivered for named clients. Pick one to see where and for whom.
Market Studies & Company Diagnosis
Deep-dive market intelligence and internal capability analysis to give you a clear picture of where you stand and where you can go.
Across Consumer Goods & Retail, Automotive & Mobility, Healthcare & Medical DevicesALJ Group · El Araby Group · Kraft · Hero · and others
Benchmarking & Gap Analysis
Measure your performance against industry leaders and competitors to identify actionable gaps and opportunities for sustainable growth.
Across Consumer Goods & Retail, Healthcare & Medical Devices, Technology, Distribution & ServicesNissan Egypt · Bin Zagr · Mohamed Al Sagheer · Samir & Aly · and others
Process Optimization
Apply Lean Enterprise, TPM, and Six Sigma methodologies to eliminate waste, boost efficiency, and build operations that scale.
Across Consumer Goods & Retail, Automotive & Mobility, Healthcare & Medical DevicesNissan Egypt · El Araby Group · Bin Zagr · Dakahlia · and others
Opportunities Assessment
Evaluate new product lines, market entry strategies, and partnership opportunities with rigorous data-backed analysis.
Across Consumer Goods & Retail, Industrial & Manufacturing, Technology, Distribution & ServicesEl Araby Group · Lakah · Al Barq · GeoEnergy · and others
Business Planning & Forecasting
Build tailored financial models, business plans, and feasibility studies that guide investment decisions and keep your strategy on course.
Across Consumer Goods & Retail, Healthcare & Medical Devices, Industrial & ManufacturingALJ Group · El Araby Group · Kraft · Hero · and others
Partnership Search & Negotiation
Identify the right partners from our network across industries and regions, then structure and close agreements that deliver value.
Across Consumer Goods & Retail, Technology, Distribution & ServicesRania Pasta · Kendaka · Al Barq · and others
Training & Development
Equip your team with the skills and tools they need through targeted corporate training and executive development programs.
Across Healthcare & Medical Devices, Automotive & Mobility, Consumer Goods & RetailNissan Egypt · Mohamed Al Sagheer · Tamer Group · Cigalah Medical · and others
Where we have worked.
Selected clients from more than 200 companies we have worked with since 1999.
Automotive & Mobility
Distribution networks, dealer operations, and aftermarket strategy for the region's automotive manufacturers and importers.
- Nissan Egypt
- ALJ Group
- and others
Consumer Goods & Retail
Brand strategy, route-to-market, and operational excellence for FMCG manufacturers, restaurants, and retail groups.
- El Araby Group
- Kraft
- Dakahlia
- and others
Healthcare & Medical Devices
Market access, distribution strategy, and partnership structuring for medical-device manufacturers, distributors, and healthcare providers.
- Medtronic
- Tamer Group
- Boushahri Group Medical
- and others
Industrial & Manufacturing
Plant productivity, supply-chain redesign, and operational excellence for asset-heavy and discrete manufacturers across MENA.
- Lakah
- Ashram
- Soulintec
- and others
Technology, Distribution & Services
Channel strategy, partnerships and operating models for technology firms, distributors and service businesses across MENA.
- Mueen
- Computek
- Tanatel
- and others
Energy & Utilities
Business plans, financial models and organisation building for solar, alternative-fuel and energy-services companies.
- Solargy
- BioEnergy
- GeoEnergy
- and others
Selected clients.
| What we did | |||
|---|---|---|---|
 Nissan Egypt Vehicle manufacturing and its local supplier base | Lean and Kaizen optimisation across the plant and its local suppliers. Process OptimizationBenchmarking & Gap AnalysisTraining & Development | Automotive & Mobility | Egypt |
 ALJ Group Diversified automotive distribution group | Contribution to group strategy development. Business Planning & ForecastingMarket Studies & Company Diagnosis | Automotive & Mobility | Saudi Arabia |
 El Araby Group Consumer electronics and home appliances | Corporate strategy, demand planning, export, international business, CRM and B2C workstreams. Business Planning & ForecastingMarket Studies & Company DiagnosisProcess OptimizationOpportunities Assessment | Consumer Goods & Retail | Egypt |
 Kraft Packaged foods | Contribution to strategy development for the Egypt business. Business Planning & ForecastingMarket Studies & Company Diagnosis | Consumer Goods & Retail | Egypt |
 Dakahlia Poultry, agriculture, distribution and retail | Group corporate strategy roadmap, a PMO to run implementation, and a business-unit turnaround. Business Planning & ForecastingMarket Studies & Company DiagnosisProcess Optimization | Consumer Goods & Retail | Egypt |
 Mohamed Al Sagheer Fashion retail | Multi-year performance development programme: assessment, organisation, marketing and mystery shopping. Business Planning & ForecastingMarket Studies & Company DiagnosisTraining & DevelopmentBenchmarking & Gap Analysis | Consumer Goods & Retail | Egypt |
 Medtronic Medical devices | Optimisation work across the region. | Healthcare & Medical Devices | Middle East |
 Tamer Group Healthcare, pharma and consumer distribution | Strategy contribution and a company-wide people assessment and training programme. | Healthcare & Medical Devices | Saudi Arabia |
Diagnosis first.
Some businesses lack speed, others lack direction. Every engagement starts by finding out which, before anyone proposes a fix.
01
Diagnose
Deep-dive into your business to uncover root causes, risks, and hidden opportunities.
02
Design
Co-create a tailored strategy with clear milestones and measurable outcomes.
03
Execute
Hands-on support to drive implementation, adoption, and real change on the ground.
04
Measure
Track outcomes against KPIs and continuously refine until results are delivered.
Tell us what you are facing.
A first conversation is a diagnosis, not a pitch. We will tell you whether the problem is speed, direction or both, and whether we are the right firm to fix it.