Healthcare & Medical Devices
Market access, distribution strategy, and partnership structuring for medical-device manufacturers, distributors, and healthcare providers.
Why it matters
Healthcare across the Gulf and Egypt is being restructured. Saudi Arabia is transforming its health sector under Vision 2030, with more private provision and more centralized purchasing, and Egypt is reorganizing procurement and expanding insurance coverage. For device makers and distributors, this means tender-led buying, tighter registration and pricing scrutiny, longer payment cycles and principals asking harder questions about distributor performance. For providers, it means competing on quality and cost while scaling clinical and commercial teams.
Our expertise
Much of our healthcare work is about people and performance in distribution and commercial organizations. We run psychometric and leadership assessments, team assessments and development plans, and company-wide training programs built on a training needs analysis and evaluated against on-the-job behavior. Alongside this we deliver gap assessments for healthcare solutions providers, regional optimization work for device manufacturers, country growth plans covering portfolio, sales, inventory and procurement, and the financial models and growth plans that support them, including for digital marketplaces serving clinics.
Trends we navigate.
- Saudi health sector transformation expanding private provision and centralized purchasing
- Tender-led procurement compressing margins for device and pharma distributors
- Principals tightening performance expectations on regional distributors
- Longer receivable cycles straining distributor working capital and inventory
- Commercial and clinical teams needing new skills as portfolios grow
- Digital channels emerging for clinic and dental supply purchasing
How we help.
Business Planning & Forecasting
Build tailored financial models, business plans, and feasibility studies that guide investment decisions and keep your strategy on course.
Training & Development
Equip your team with the skills and tools they need through targeted corporate training and executive development programs.
Benchmarking & Gap Analysis
Measure your performance against industry leaders and competitors to identify actionable gaps and opportunities for sustainable growth.
Process Optimization
Apply Lean Enterprise, TPM, and Six Sigma methodologies to eliminate waste, boost efficiency, and build operations that scale.
Questions we help answer.
- 01Do we have the right people in our commercial and leadership roles for the next phase of growth?
- 02How does our distribution business compare with what our principals expect, and where are the gaps?
- 03Which products, accounts and territories should our country growth plan prioritize?
- 04How much inventory and working capital does our plan really need, and how do we fund it?
- 05Which training will change how our teams sell and serve, and how will we know it worked?
Selected work.
| What we did | |||
|---|---|---|---|
 Medtronic Medical devices | Optimisation work across the region. | Healthcare & Medical Devices | Middle East |
 Tamer Group Healthcare, pharma and consumer distribution | Strategy contribution and a company-wide people assessment and training programme. | Healthcare & Medical Devices | Saudi Arabia |
 Boushahri Group Medical Healthcare solutions provider | Gap assessment, leadership assessments and financial model. Benchmarking & Gap AnalysisBusiness Planning & ForecastingTraining & Development | Healthcare & Medical Devices | Kuwait |
 Cigalah Medical Medical distribution | Team assessment and communication training. | Healthcare & Medical Devices | Saudi Arabia |
 LivaNova Medical devices | Psychometric team assessment and development plan. | Healthcare & Medical Devices | |
PEA Pharma Pharmaceutical and chemical distribution | Country growth plan covering portfolio, sales, inventory and procurement. Business Planning & ForecastingMarket Studies & Company Diagnosis | Healthcare & Medical Devices | Egypt |
 DentaCarts Online marketplace for dental supplies | Financial analysis and growth plan. | Healthcare & Medical Devices | Egypt |
Healthcare & Medical Devices
Talk to us about your situation.
A first conversation is a diagnosis, not a pitch. We will tell you whether the problem is speed, direction or both, and whether we are the right firm to fix it.