B2LS Business Consulting
All capabilities

Partnership Search & Negotiation

Identify the right partners from our network across industries and regions, then structure and close agreements that deliver value.

Why it matters

The right partner can give you technology, market access, capacity or capital faster than building them yourself. The wrong one can tie up your brand, your market and your management for years. Whether you are seeking a foreign technology partner, a local distributor, a joint venture partner or a buyer for part of the business, the quality of the search and the terms you agree shape the outcome.

We start by defining what the partnership must deliver and what you can offer in return. We build a long list from industry sources, trade data and our network across sectors and regions, then screen candidates against agreed criteria such as capability, financial strength, market coverage, cultural fit and reputation. We manage confidential approaches, support due diligence, and prepare you for negotiation, from the term sheet through governance, exclusivity, pricing, performance obligations and exit clauses.

Partnerships in the region often involve family-owned counterparts where trust, relationships and decision making by a small number of principals matter as much as the commercial terms. International companies entering Saudi Arabia or Egypt frequently need a local partner for distribution, manufacturing or localization. We help both sides understand each other's expectations and build agreements that reflect how the partnership will actually operate.

Key services.

  • Partner profile definition

    A clear statement of what the partnership must achieve, the partner characteristics required, deal breakers and what you bring, used to guide the search and screening.

  • Partner search and screening

    Identification of candidate partners across markets and sectors, followed by structured screening on capability, financial strength, market reach, reputation and strategic fit.

  • Approach and introduction

    Confidential, structured outreach to shortlisted candidates, managing first meetings and information exchange so both sides can assess interest before committing time.

  • Partner due diligence

    Commercial, operational and reputational review of the preferred partner, coordinated with your legal and financial advisers, to confirm claims and surface risks before signing.

  • Deal structuring and term sheets

    Design of the partnership structure, whether distribution, licensing, joint venture or equity, and preparation of a term sheet covering the key commercial principles.

  • Negotiation support and closing

    Preparation of negotiation positions and fallback options, support at the table, and follow-through on governance, performance terms and exit clauses until agreement is signed.

How we work

We diagnose your objectives, what you need from a partner and what you can offer. We design the partner profile, screening criteria and approach strategy. Execution covers the search, screening, confidential outreach, due diligence and negotiation through to signed agreements, working alongside your lawyers. We measure success not only by signing but by setting up the governance and performance reviews that keep the partnership on track after launch.

What you keep

You keep a documented partner profile and screening criteria, a scored long list and shortlist of candidates, due diligence findings on the preferred partner, an agreed term sheet and negotiation record, and a governance framework with performance indicators and review routines for the partnership once it starts operating.

Selected clients for partnership search & negotiation.

Rania Pasta

Pasta manufacturing

Factory and process review, business model, investor materials and board reporting.

Business Planning & ForecastingProcess OptimizationPartnership Search & Negotiation

Consumer Goods & RetailEgypt
Kendaka logo

Kendaka

Upcycled consumer products

Business plan, financial model and investor presentation.

Business Planning & ForecastingPartnership Search & Negotiation

Consumer Goods & RetailEgypt

Al Barq

Cloud services

Cloud solution portfolio review with a hyperscale partner.

Opportunities AssessmentPartnership Search & Negotiation

Technology, Distribution & Services 

Partnership Search & Negotiation

Talk to us about your situation.

A first conversation is a diagnosis, not a pitch. We will tell you whether the problem is speed, direction or both, and whether we are the right firm to fix it.